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How does working with an independent media buyer compare to buying advertising from a local radio or television station.
There are several ways to purchase advertising from a local radio, or television station. One way is to phone or email the TV station such as KING 5, KOMO TV, KIRO TV and Q13 Fox...
Aqua Quip KJR Sportsradio Interview.
Here's some of what we're doing to help our clients survive these turbulent times. A big thank you to our iHeart radio partners for this initiative. https://player.fm/series/softy-dick-interviews/brian-quint-from-aqua-quip-discusses-how-his-business-is-making-accommodations-for-customers-during-the-current-situation Steenman Associates is a Seattle based advertising agency...
Google My Business: Expert SEO Tips for Auto Dealers
Today your dealership needs every advantage and a strong locally-focused SEO strategy is more important than ever. One key way to drive organic search results to your dealership is through a properly optimized Google My...
NEW AI TECHNOLOGY: Smart Television Advertising in ways never before possible
Here is Steenman's first article as published in Dealer Marketing Magazine. NEW AI TECHNOLOGY: Smart Television Advertising in ways never before possible November 25, 2019 by Ed Steenman How smart is your new Smart TV? Smarter than...
Steenman chosen from 600 Automotive Experts for elite Dealer Marketing Expert Panel.
Their search for the best automotive experts started with just over 600 people. A short list of 124 experts followed and now we are here. Dealer Marketing Magazine has chosen Ed Steenman as a member of...
Our PR Trifecta: Curbed, Improb, and New Atlas
Mission accomplished. Our client, Caravan Outfitter based in Seattle is an amazing small camper van. They had been using adwords and social media tactics to try and gain visibility- achieving only limited success on a...
Michael Dixon TV Shoot
What a "kick" it was to work with new Seahawks Punter Michael Dixon on a new set of ads for longtime client Campbell Nissan. Yes, he's wearing a Referee outfit in one spot, and yes,...
The percentage of people ditching their traditional pay-TV packages is expected to skyrocket this year, according to a new study from Emarketer.
TV cord-cutting will outpace projections and increase an estimated 32.8% in 2018, according to new analysis from Emarketer. The firm projects that the total number of cord-cutters will jump from 24.9 million users in 2017...
Steenman Associates is pleased to announce the addition of Tom Schaeffer to our team.
Schaeffer enjoyed a successful career with Comcast Spotlight for 16 years and was awarded entry to the Presidents Club five times for sales success and customer satisfaction. Tom has been a part of the dramatic shift...
Marketing is no longer about the stuff that you make but the stories you tell.
SETH GODIN